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1

Optimal ways for companies to use Facebook as a marketing channel

Hansson, Linnea, Wrangmo, Anton, Solberg Søilen, Klaus

Journal:

Journal of Information Communication and Ethics in Society

Year:

2013

Language:

english

File:

PDF, 101 KB

english, 2013

2

Key success factors for Ericsson mobile platforms using the value grid model

Klaus Solberg Søilen, Mauricio Aracena Kovacevic, Rim Jallouli

Journal:

Journal of Business Research

Year:

2012

Language:

english

File:

PDF, 337 KB

english, 2012

3

Adoption Strategies of Social Media in B2B: A Multiple Case Study Approach

Lashgari, Maryam, Sutton-Brady, Catherine, Solberg Søilen, Klaus, Ulfvengren, Pernilla, Johnston, WesleyJ, Johnston, WesleyJ

Journal:

Journal of Business & Industrial Marketing

Year:

2018

Language:

english

File:

PDF, 755 KB

english, 2018

4

Nonlinear antecedents of customer satisfaction and loyalty in third-party logistics services (3PL)

Tontini, Gerson, söilen, klaus solberg, Phau, Ian

Journal:

Asia Pacific Journal of Marketing and Logistics

Year:

2017

Language:

english

File:

PDF, 850 KB

english, 2017

5

How do interactions of Kano model attributes affect customer satisfaction? An analysis based on psychological foundations

Tontini, Gerson, Søilen, Klaus Solberg, Silveira, Amélia

Journal:

Total Quality Management & Business Excellence

Year:

2013

Language:

english

File:

PDF, 371 KB

english, 2013

6

[Management for Professionals] Exhibit Marketing and Trade Show Intelligence ||

Solberg Søilen, Klaus

Year:

2013

Language:

english

File:

PDF, 2.78 MB

english, 2013

7

The fallacy of the service economy: a materialist perspective

Solberg Søilen, Klaus

Journal:

European Business Review

Year:

2012

Language:

english

File:

PDF, 175 KB

english, 2012